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No. 10586598
United States Court of Appeals for the Ninth Circuit
Shakeys Pizza Asia Ventures, Inc v. Pcjv USA, LLC
No. 10586598 · Decided May 19, 2025
No. 10586598·Ninth Circuit · 2025·
FlawFinder last updated this page Apr. 2, 2026
Case Details
Court
United States Court of Appeals for the Ninth Circuit
Decided
May 19, 2025
Citation
No. 10586598
Disposition
See opinion text.
Full Opinion
NOT FOR PUBLICATION FILED
UNITED STATES COURT OF APPEALS MAY 19 2025
MOLLY C. DWYER, CLERK
U.S. COURT OF APPEALS
FOR THE NINTH CIRCUIT
SHAKEYS PIZZA ASIA VENTURES, No. 24-7084
INC, a Philippines corporation, D.C. No.
2:24-cv-04546-SB-AGR
Plaintiff - Appellee,
v. MEMORANDUM*
PCJV USA, LLC, a Delaware limited
liability company; PCI TRADING, LLC, a
Delaware limited liability company; GUY
KOREN, an individual,
Defendants - Appellants,
and
POTATO CORNER LA GROUP, LLC, a
California limited liability company, NKM
CAPITAL GROUP, LLC, a California
limited liability company, J & K
AMERICANA, LLC, a California limited
liability company, J & K CULVER, LLC, a
California limited liability company, J&K
LAKEWOOD, LLC, a California limited
liability company, J&K OAKRIDGE, LLC,
a California limited liability company, J&K
VALLEY FAIR, LLC, a California limited
liability company, J & K CAPITAL 2, LLC,
a California limited liability company, J &
*
This disposition is not appropriate for publication and is not precedent
except as provided by Ninth Circuit Rule 36-3.
K ONTARIO, LLC, a California limited
liability company, J&K PC TRUCKS, LLC,
a California limited liability company, J&K
CONSULTANTS GROUP, LLC, a
California limited liability company, GK
CAPITAL GROUP, LLC, a California
limited liability company, DOES, 1 through
100, inclusive,
Defendants.
Appeal from the United States District Court
for the Central District of California
Stanley Blumenfeld, Jr., District Judge, Presiding
Submitted May 15, 2025**
Pasadena, California
Before: OWENS, BENNETT, and H.A. THOMAS, Circuit Judges.
PCJV USA, LLC, PCI Trading, LLC, and Guy Koren (together, “PCJV”)
appeal from the district court’s orders preliminarily enjoining them from using
three trademarks associated with the Potato Corner brand, setting a $100,000 bond,
and denying their requests for reconsideration. As the parties are familiar with the
facts, we do not recount them here. We have jurisdiction under 28 U.S.C. §
1292(a), and we affirm.
1. Shakey’s Pizza Asia Ventures, Inc. (SPAVI)’s trademark infringement
**
The panel unanimously concludes this case is suitable for decision
without oral argument. See Fed. R. App. P. 34(a)(2).
2 24-7084
claims are not barred by issue or claim preclusion based on the state court litigation
between PCJV and Cinco Corporation (Cinco). First, as to issue preclusion, no
“identical issue” was “actually litigated” in the state court action, which centered
on control of PCJV, not whether PCJV owned or had a right to use the trademarks
registered in Cinco’s name. Syverson v. Int’l Bus. Machs. Corp., 472 F.3d 1072,
1078 (9th Cir. 2007). Second, the state court litigation did not involve “the same
‘claim’ or cause of action,” nor “identical parties or privies” for purposes of claim
preclusion given that SPAVI does not claim any of the contractual rights that were
at issue in the state court action. Media Rts. Techs., Inc. v. Microsoft Corp., 922
F.3d 1014, 1020–21 (9th Cir. 2019) (citation omitted). Thus, neither doctrine bars
SPAVI’s trademark action.
2. The district court did not abuse its discretion by preliminarily enjoining
PCJV from using the Potato Corner marks. As the party seeking a preliminary
injunction, SPAVI must establish that it “is likely to succeed on the merits, that [it]
is likely to suffer irreparable harm in the absence of preliminary relief, that the
balance of equities tips in [its] favor, and that an injunction is in the public
interest.” Winter v. Nat. Res. Def. Council, Inc., 555 U.S. 7, 20 (2008).
To succeed on the merits of its claims against PCJV, SPAVI must be the
owner of the relevant marks. See Reno Air Racing Ass’n, Inc. v. McCord, 452 F.3d
1126, 1134 (9th Cir. 2006) (requiring a showing of “ownership of a valid mark” to
3 24-7084
sustain a trademark infringement claim). Registration of the mark is prima facie
evidence of ownership. 15 U.S.C. § 1115(a). Here, it is undisputed that Cinco
registered the three marks at issue then transferred ownership of those marks to
SPAVI.
PCJV argues that it has a superior claim to ownership of the marks as the
first and exclusive domestic user of the marks. But in the licensor-licensee
context, a licensee’s use of a trademark inures to the benefit of the licensor-
registrant. See 15 U.S.C. § 1055. Because SPAVI plausibly alleges that PCJV’s
use of the marks was authorized by Cinco pursuant to an “unwritten, revocable, at-
will license,” PCJV’s use inured to the benefit of Cinco and did not give PCJV a
superior claim of ownership.
Next, PCJV argues that SPAVI is unlikely to succeed on the merits of its
claims because it uses the marks pursuant to a long-term written license under
either the Amended Joint Venture Agreement (AJVA) or a draft intellectual
property agreement (which only Guy Koren signed, left the royalty amount blank,
and still contained the drafter’s notes). But the AJVA contained an agreement to
enter a future Master License Agreement, not a “perpetual license” like PCJV
claims. See First Nat’l Mortg. Co. v. Fed. Realty Inv. Tr., 631 F.3d 1058, 1065
(9th Cir. 2011) (“[A]n ‘agreement to agree,’ without more, is not a binding
contract.”). Moreover, SPAVI plausibly alleged that the intellectual property
4 24-7084
agreement was merely a draft, and the district court acted within its discretion in
finding that PCJV failed to disprove that allegation. Thus, we decline to disturb
the district court’s decision as to SPAVI’s likelihood of success on the merits.
We also decline to disturb the district court’s application of the remaining
Winter factors. Under the Lanham Act, a showing of a likelihood of success on the
merits creates a rebuttable presumption of irreparable harm, 15 U.S.C. § 1116(a),
which the district court reasonably found PCJV failed to rebut. The court neither
applied the wrong legal standards nor based its decision on clearly erroneous
factual findings when balancing the equities and considering the public interest.
See Smith v. Helzer, 95 F.4th 1207, 1213–14 (9th Cir. 2024). At the preliminary
injunction stage, we are “not empowered to substitute our judgment for that of the
district court,” and may reverse “only if the district court abused its discretion”—
which it did not do here. Id. (citation, alteration, and internal marks omitted).
3. Finally, the district court did not abuse its “wide discretion” when it set a
bond of $100,000 under Federal Rule of Civil Procedure 65(c). Conn. Gen. Life
Ins. Co. v. New Images of Beverly Hills, 321 F.3d 878, 882 (9th Cir. 2003). At the
time that bond was set, PCJV had presented no evidence to support its request for
at least a $100 million bond, despite bearing the burden of “presenting evidence
that a bond is needed.” Id. at 883. In the absence of any evidence, the district
court was well within its discretion to conclude that compliance with the injunction
5 24-7084
would cost PCJV no more than $100,000.1
AFFIRMED.
1
We deny PCJV’s Motion to Increase Bond Securing Preliminary Injunction (Dkt.
No. 18) without prejudice to its renewal in the district court.
6 24-7084
Plain English Summary
NOT FOR PUBLICATION FILED UNITED STATES COURT OF APPEALS MAY 19 2025 MOLLY C.
Key Points
01NOT FOR PUBLICATION FILED UNITED STATES COURT OF APPEALS MAY 19 2025 MOLLY C.
02COURT OF APPEALS FOR THE NINTH CIRCUIT SHAKEYS PIZZA ASIA VENTURES, No.
03MEMORANDUM* PCJV USA, LLC, a Delaware limited liability company; PCI TRADING, LLC, a Delaware limited liability company; GUY KOREN, an individual, Defendants - Appellants, and POTATO CORNER LA GROUP, LLC, a California limited liability comp
04K ONTARIO, LLC, a California limited liability company, J&K PC TRUCKS, LLC, a California limited liability company, J&K CONSULTANTS GROUP, LLC, a California limited liability company, GK CAPITAL GROUP, LLC, a California limited liability co
Frequently Asked Questions
NOT FOR PUBLICATION FILED UNITED STATES COURT OF APPEALS MAY 19 2025 MOLLY C.
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This case was decided on May 19, 2025.
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