Definiciones sobre áreas de mercado para concesionarios de motocicletas y vehículos

Explicación Simple

Esta ley dice cómo se mide el área donde los concesionarios de motocicletas pueden vender. Si hay mucha gente en la zona, el área es más pequeña; si hay menos, puede ser más grande.

Es como cuando decides a qué distancia puedes invitar amigos a tu fiesta: si hay muchos amigos cerca, no necesitas invitar a los de más lejos, pero si hay pocos, puedes ampliar la lista.

Ejemplo Práctico

Imagina que Juan tiene un concesionario de motocicletas en Richmond, Virginia. Como hay más de un millón de personas en un radio de 20 millas, su área de mercado es de 20 millas. Si el área tuviera menos población, podría extenderse hasta 30 o 40 millas.

Texto Original del Estatuto (Inglés)

For motorcycle dealers, the relevant market area shall be a circular area within a radius of 20 miles if the population within such area around an existing franchised dealer location is one million or more. If the population in a circular area within a 20-mile radius is less than one million, the relevant market area shall be a circular area within a radius of 30 miles. If the population within a 30-mile radius is less than one million, the relevant market area shall be a circular area within a radius of 40 miles. In all cases, the relevant market area shall be the area described above or the area of responsibility defined in the franchise agreement, whichever is greater. In addition, the relevant market area shall include that area in which the franchisor otherwise requires the franchisee to make significant retail sales or sales efforts. Notwithstanding the foregoing provision of this section, in the case of dealers in motor vehicles with gross vehicle weight ratings of 26,000 pounds or greater, excluding recreational vehicles, the relevant market area with respect to the dealer's franchise for all such vehicles shall be a circular area around an existing franchised dealer with a radius of 25 miles, except where the population in such circular area is less than 250,000, in which case the relevant market area shall be a circular area around an existing franchised dealer with a radius of 50 miles, or the area of responsibility defined in the franchise, whichever is greater. In determining population for relevant market areas, the most recent census by the U.S. Bureau of the Census or the most recent population update, either from the National Planning Data Corporation or other similar recognized source, shall be accumulated for all census tracts either wholly or partial